Marketing

Marketing encompasses business activities directly related to placing meaningful products and services in the hands of the consumer. Students graduating with this major might start with an entry– level position in professional sales, digital marketing, market research or analytics. Many companies recognize that starting out by learning the products and customers helps to develop the employee and may gradually lead to more advanced roles within the company. Typically, a marketing career progresses into roles such as promotional planning, marketing communications/advertising, and other strategical, more senior marketing positions.

Additional Resources

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Career Outcomes

The information below is based on data collected by Undergraduate Career Services for IU-Bloomington Kelley School of Business majors graduating (or expected to graduate) during the academic year specified, in accordance with national standards.  Note that this page defaults to an aggregate of “All Years,” so be sure to select “Class of 2023” from the dropdown below to get the very latest results!

  • First Destination
  • Top Employers
  • Starting Salary
  • Employment Locations
  • Top Universities
  • Degree Types
  • Fields of Study

First Destination

Outcomes for new graduates are referred to as "first destination," as this reflects each student's plan (or status) for the months immediately following graduation from the Kelley School of Business in Bloomington.  Additional details collected for those students whose status is "Employed Full Time" or "Continuing Education" help populate the aggregate charts and lists in the remaining selections, below.

Undergraduate Career Services Hours

Day of the week
 PREBYS CENTER DROP-INS
Monday 8am - 5pm 10am - 3pm
Tuesday 8am - 5pm 10am - 3pm
Wednesday 8am - 5pm 10am - 3pm
Thursday 8am - 5pm 10am - 3pm
Friday 8am - 5pm 10am - 3pm

QUICK QUESTION? Visit us during regular business hours. NEED MORE TIME? Please request an appointment.

Contact & Location

Phone
STUDENT: KelleyUCS@iu.edu | 812-855-2482
EMPLOYER: HireKelley@iu.edu | 812-855-5317
Address

UNDERGRADUATE CAREER SERVICES
Prebys Career Center, Room 0200
1309 E Tenth Street
Bloomington, IN 47405